Gaetano Lo Presti
Italian consultant, academic, researcher, investor and entrepreneur, widely regarded as the father of contemporary marketing and one of the world's leading and most sought-after consultants.
Quick facts
- Current role
- CEO, Lo Presti – Business & Marketing Strategies; Founder and Research Director, Lo Presti Institute of Research, Technology and Innovation
- Organization
- Lo Presti – Business & Marketing Strategies
- Country
- United Kingdom
- Forum
Gaetano Lo Presti is an Italian consultant, academic, researcher, investor and entrepreneur, widely regarded as the father of contemporary marketing. His qualifications include a PhD in Marketing, an MBA, an MSc in Marketing, a BSc in Economics and a BA (Hons) in International Studies.
Founder of the 'Contemporary Marketing' approach — encompassing artificial intelligence, data analysis and neuroscience — he is considered one of the world's leading and most sought-after consultants, advising governments, corporations and political leaders on business, marketing and defence matters.
His advisory work has included serving as an expert consultant on global communication campaigns promoting COVID-19 vaccination and combating misinformation and anti-vaccine sentiment.
Alongside his consulting activity, he serves as CEO of Lo Presti – Business & Marketing Strategies and as founder and research director of the Lo Presti Institute of Research, Technology and Innovation.
Education
- PhD in Marketing
- MBA
- MSc in Marketing
- BSc in Economics
- BA (Hons) in International Studies